The Data Driven Blog

The Data Driven blog is packed with fresh, unique content that ties together the why, the how and the when behind tried and true digital marketing techniques and strategies.

Feel free to pick through our latest posts… or feed your favorite marketing curiosity by following along with one of our in-depth guides.

The Data-Driven Marketer Formula

Previously, I shared my 7-Step Advertiser Formula to help those of you who want to become great digital advertisers. Today,…

The 7-Step Advertising Formula

One of our DDU Experts, Ryan Thwaites, helped me put together a Masterclass on Google Ads Editor… (And by…

Google Analytics 4 Measurement ID

Setting up your new Google Analytics 4 property requires quite a few steps. From creating your property to enabling…

How to Use Google Ads Editor

This is an excerpt of a masterclass presented by Ryan Thwaites, Professional Freelancer at Lantern Room. Connect with Ryan…

Where Is My Behavior Flow Report in Google Analytics 4?

Leverage Google Analytics 4 to get More Leads and

Close More Sales

Discover how to Spot Hidden Revenue Opportunities within your Google Analytics 4 Data with this 11-lesson Tracking Leads and Sales in GA4 Masterclass

Where is the behavior flow report in Google Analytics 4? GA4 doesn’t have…
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